MAG Interactive today announced its participation in the UN Environment Programme’s Playing For the Planet Alliance for the fourth time. In this year’s campaign, MAG has chosen to focus on the importance of preserving the Himalayas and protecting the snow leopard, which lives in this unique environment. Continue reading
Category Archives: Games
The Competition and Markets Authority (CMA)’s blocks Microsoft’s $68.7 billion acquisition of Activision Blizzard
The Competition and Markets Authority (CMA)’s decision to block Microsoft’s $68.7 billion acquisition of Activision Blizzard has been met with mixed reactions from the gaming community. Some gamers are disappointed that they may not be able to play their favorite Activision Blizzard games on their preferred platforms, while others are concerned about the potential for increased prices and decreased innovation in the gaming industry.
The CMA’s decision is based on its belief that the deal would give Microsoft too much market power in the gaming industry. Microsoft is already one of the largest gaming companies in the world, and the acquisition of Activision Blizzard would give it even more control over the market. The CMA is concerned that this could lead to higher prices for games and less choice for gamers.
Xiaomi Presents its Customer Success Solutions with Xapads at the Game Developers Conference
Xiaomi’s International Internet Business Department (IIB), the global strategic internet business arm of the Chinese smartphone company, presented its customer success solutions for game developers in collaboration with Xapads, a leading digital marketing platform at the Game Developers Conference (GDC) in San Francisco last week. Both parties revealed their competitive advantages in boosting user growth, offering a brand new and one-stop solution package for game developers. Continue reading
The Princeton Review’s 2023 Rankings of Top Ugrad & Grad Schools for Game Design Are Now Out
The Princeton Review® — known for its education services and school rankings in dozens of categories — today released its 14th annual rankings of undergraduate and graduate schools with the best programs in game design studies. Continue reading
Keywords Studios and Spectrum Labs AI Partner to Give In-Game Moderation an AI Boost
Spectrum Labs, the leader in AI-driven natural language understanding and content moderation, today announced it is joining efforts with Keywords Studios, an international video game industry service provider, and its Trust & Safety Services in their mission to enable positive interactions among players to boost retention and engagement. Continue reading
How the Fifa20 video game reproduces the racial stereotypes embedded within football
Lutsenko_Oleksandr | Shutterstock
Paul Ian Campbell, University of Leicester and Marcus Maloney, Coventry University
EA Sports’ Fifa football videogame series is arguably the most successful sports gaming franchise of all time. Since its debut in 1993, it has sold over 260 million copies across 29 iterations. This position was reaffirmed in 2022, with its latest instalment, Fifa23, reported as the UK’s highest selling videogame at Christmas.
Walker Labs Unveils Walker World, an Open-World, Third-Person Shooter and Adventure Game Designed for the Metaverse
Walker Labs, a Web 3.0 game studio creating groundbreaking titles for the metaverse, today unveiled the Walker Worldgameplay teaser trailer, a AAA-quality, multiplayer shooter game and open adventure world created by a team of veterans from AAA game studios, including EA, Ubisoft, Rovio and DICE. Walker World is an immersive, open-world, third-person shooter and adventure game where players team up to explore a wide variety of landscapes, fend off ravenous zombies and hunt for rewards. An epic tale of adventure and science fiction, the market-defining, first-of-its-kind game utilizes Unreal Engine 5 to create stunning, dynamic environments and multiplayer game modes, all designed for the metaverse. Continue reading
British-Ghanaian gaming collective offers safe haven for players of diversity
ACCRA, Sept 8 (Reuters) – A keypad-locked door in Ghana’s capital Accra hid a neon-lit hall of flickering processors, clicking keyboards and excited voices. The young crowd erupted as brother beat sister in a tight-fought but good-spirited round of Mortal Kombat.
British-Ghanaian gamer Annabel Ashalley-Anthony smiled at her brother Adam, after the tournament match at a gaming hub organized by Melanin Gamers, a collective she hopes will change the video game landscape.
Wizards of the Coast Reveals Exciting Lineup for Dungeons & Dragons and Magic: The Gathering
Wizards of the Coast, a gaming division of Hasbro (NASDAQ: HAS), today announced a lineup of innovative releases for later this year and beyond during their direct-to-fan virtual event, Wizards Presents. These initiatives enhance Hasbro’s $2.1 billion games portfolio for players of all ages, which include iconic fantasy brands Magic: The Gathering and Dungeons & Dragons. Continue reading