26th January, 2022 /PRESS RELEASE/ — After much anticipation, since first appearing with her first single “Long Time” which topped charts on South African and Zambian radio and television, followed by various collaborations and gracing stages in Zambia and South Africa, South African based Zambian singer, released her single titled “FOCUSED” on 21st January 2022
Kicking off the launch with a packed celebrity guest list at Hashtag Sport in Lusaka Zambia, Naimah took center stage at the show with a live performance and a screening of the unreleased music video. Local TV station, Power TV captured the night while Gordon’s Gin was a supporting brand giving Naimah a full house to perform the new single which was composed and engineered by South African producers, Hugo and Lee Global respectively. Written by Naimah in an unplanned studio session while exploring new sounds and sampling beats at their regular studio in Sandton, Johannesburg, 1990 records.
Naimah hints that the RNB track is different from what her audience is used to. “I wrote this song during a time when I was not at all doing my best, and needed some inspiration to stay motivated and focused on my goals and would encourage people to focus on themselves regardless of the circumstances,” Naimah expresses
Industry executives, influencers and musicians alike describe the song as a well versed and intentional track, with great potential to crossover with its RnB and Hip Hop influences.
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