AI’s Future in Filmmaking: Creativity and Ethics

Artificial intelligence (AI) is transforming global filmmaking by redefining creative roles, accelerating technological adoption, and introducing complex ethical challenges, as debated by industry leaders at the Short Shorts Film Festival & Asia (SSFF & ASIA) international conference. The conference explored how artificial intelligence is changing cinema, noting a significant increase in AI-related film submissions to the festival between 2024 and 2025. Key discussions centred on viewing AI as a creative partner rather than just a technical tool, addressing concerns about ethics and copyright, and sharing an overall optimistic outlook that AI will expand human creativity in filmmaking.