The European Union’s “Taste the Difference” Campaign Brings Exclusive Wine Events to the U.S. this May

The European Union’s Taste the Difference campaign—led by its beneficiaries, Unione Italiana Vini (UIV) and PRODECA, Promotora dels Aliments Catalans—is set to launch a dynamic series of events in both Chicago and New York City from May 19 to 22. Aimed at increasing the competitiveness of high-quality European wines from Italy and Spain (PDO and PGI), the campaign seeks to raise awareness and enhance perceived quality among trade and media professionals. Continue reading