{"id":6625,"date":"2024-09-26T11:05:05","date_gmt":"2024-09-26T11:05:05","guid":{"rendered":"https:\/\/mpelembe.net\/?p=6625"},"modified":"2024-09-26T11:05:05","modified_gmt":"2024-09-26T11:05:05","slug":"u-s-and-u-k-respondents-agree-brands-can-and-should-safely-advertise-alongside-quality-news","status":"publish","type":"post","link":"https:\/\/mpelembe.net\/index.php\/u-s-and-u-k-respondents-agree-brands-can-and-should-safely-advertise-alongside-quality-news\/","title":{"rendered":"U.S. and U.K. Respondents Agree: Brands Can and Should Safely Advertise Alongside Quality News"},"content":{"rendered":"

New research from Stagwell (NASDAQ: STGW) reveals a significant opportunity for brands to reach a valuable yet often overlooked audience: dedicated news followers. Building on Stagwell’s ‘Future of News’ initiative first announced in May, Stagwell set out to further test brand safety concerns \u2014 the measures taken to ensure a brand’s advertisements don’t appear alongside content that could potentially harm that brand’s reputation \u2014 this time in the U.K. market. Continue reading<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

New research from Stagwell (NASDAQ: STGW) reveals a significant opportunity for brands to reach a valuable yet often overlooked audience: dedicated news followers. BuildingRead More…<\/a><\/p>\n","protected":false},"author":1,"featured_media":6626,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAowu7GVCw:productID":"","_crdt_document":"","activitypub_content_warning":"","activitypub_content_visibility":"","activitypub_max_image_attachments":3,"activitypub_interaction_policy_quote":"anyone","activitypub_status":"federate","footnotes":""},"categories":[12],"tags":[1395,3050,13183,723],"class_list":["post-6625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media","tag-brand","tag-online-advertising","tag-stagwell","tag-united-kingdom"],"featured_image_src":"https:\/\/mpelembe.net\/wp-content\/uploads\/2024\/09\/Stagwell_Future_of_News_London_Summit.jpg","blog_images":{"medium":"https:\/\/mpelembe.net\/wp-content\/uploads\/2024\/09\/Stagwell_Future_of_News_London_Summit-300x268.jpg","large":"https:\/\/mpelembe.net\/wp-content\/uploads\/2024\/09\/Stagwell_Future_of_News_London_Summit.jpg"},"ams_acf":[],"yoast_head":"\nU.S. and U.K. Respondents Agree: Brands Can and Should Safely Advertise Alongside Quality News - 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