TikTok has been named the world’s fastest-growing brand by a new report published today. With an astounding 215% growth, the entertainment app’s brand value has increased from US$18.7 billion in 2021 to US$59.0 billion this year. Claiming 18th spot among the world’s top 500 most valuable brands, it is the highest new entrant to the Brand Finance Global 500 2022 ranking. Continue reading
Nigerian engineer Oscar Ekponimo has created a web app that could help beat hunger. The app connects disadvantaged communities with stores and non-governmental organisations; giving them an opportunity to buy food approaching the end of its shelf life at a discount.