Tag Archives: Breakfast cereal

11Sep/17

Pap in a pack – Nigerian entrepreneur turns traditional meal into hot commodity

A traditional staple meal made from maize or sorghum and consumed widely across Africa in different forms, Pap is being sold in Nigeria in a labelled, convenient pack with a guarantee that it is hygienically prepared and fit for export. Entrepreneur Ijeoma Ndukwe has big plans to take this simple porridge to Nigeria’s huge Diaspora population with an insatiable taste for home, and while it is not too different from what people have consumed for generations, Ndukwe says her business plan offers a more ‘complete package’.
Continue reading

18Apr/17

Weetabix to be sold to U.S. firm in $1.76bln deal

U.S. cereal company Post Holdings has agreed to buy British brand Weetabix from China’s Bright Food Group Co Ltd in a 1.4 billion pound ($1.76 billion) deal that will expand its international business. Sonia Legg reports Continue reading