Tag Archives: Hard Rock International

12Jan/22

HARD ROCK CAFE LAUNCHES PILOT PROGRAM FOR NEW BURGER IN PARTNERSHIP WITH LIONEL MESSI

Hard Rock Cafe announces the launch of the pilot program for the brand-new Messi Burger, the latest innovation in Hard Rock International’s “LIVE GREATNESS” campaign in partnership with Lionel Messi. Starting today, the burger will be exclusively available at the Hard Rock Cafe Miami, FL and Hard Rock Cafe Hollywood, FL before its global release on March 1. Continue reading

13Jun/21

Hard Rock International Begins Year-Long 50th Anniversary Celebration By Announcing Partnership With Lionel Messi

Since opening the doors of the first Hard Rock Cafe in London in 1971, Hard Rock International has established itself as one of the most globally recognized companies in the world. The brand is kicking off its anniversary celebrations by unveiling a new partnership with soccer legend Lionel Messi, who will serve as brand ambassador for the next five years, becoming the first athlete to partner with Hard Rock. Continue reading