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Tag: Immersive technology

Tag Archives: Immersive technology

07Feb/16

Cam Newton

2016 Super Bowl Sunday Sees Emerging Of Immersive Advertising And Virtual Reality Technology With Increased Live-Stream Viewers

February 7, 2016Media3-D, 3D/4D hardware equipment, Advertising, Al Carmichael, American Football League, Articles, Business/Finance, Chris Carmichael, Company: CNN, Company: Gaming Hardware, Company: Ubiquity Labs, Digital media, e-commerce, Emerging technologies, Engagement marketing, how Immersive Advertising Technology, Human activities, immersive advertising, Immersive technology, Irvine, Mixed reality, New media, Nielsen ratings, Roku, Science and technology, Super Bowl, Super Bowl 2016, technology-focused media, Technology/Internet, Ubiquity, Ubiquity Inc., User interface techniques, Virtual realitysmbale

IRVINE, Calif., Feb. 5, 2016 /PRNewswire/ — The face of brand promotion is changing for the Super Bowl and Immersive advertising with Virtual Reality technology that positions people as active users within the digital experience rather than positioning them as passive viewers – is leading the way. Continue reading →

23Jan/16

State of play of Virtual Reality

January 23, 2016InnovationBen Gruber, cnet networks, Digital media, Educational technology, Facebook, Halsey Minor, Human–computer interaction, Immersive technology, JP NAUSEEF, Las Vegas, New media, Nplay, Oculus Rift, PlayStation VR, Reality, Samsung, United States, User interface techniques, Virtual realitysmbale

2016 will be a breakthrough year for virtual reality, as the technology starts evolving past a gaming platform towards a new tool to experience live content, according to experts. Ben Gruber reports.
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