Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its Social Media Ad Receptivity study. The report, based on a survey of online UK consumers, provides an overview of social media usage, as well as insights into user perceptions of social media advertising. Continue reading
The luxury watchmaking brand, Patek Philippe, renowned for its rare craftsmanship, is being thrust into the digital world with the first ever NFT of a watch from the brand. The rare and now discontinued ‘Nautilus’ time piece is now embodied in an NFT, created by a private owner of the watch in the Middle East and will be auctioned off on the SM-ART platform over a 3-day period from mid November. Continue reading
Qobuz, the leading digital platform for streaming and downloading high-resolution music, and world class audio and video certification and technology company, THX Ltd., today announced a partnership to make seamless, enjoyable, high resolution (hi-res) listening more accessible to music lovers worldwide. Continue reading
Global technology brand, OPPO, announces incredible market growth both locally and internally, cementing the brands commitment to offering its growing consumer base innovative products and enhanced customer service. Continue reading
Cybersecurity Adtech pioneer Confiant, released its quarterly Malvertising & Ad Quality Index (MAQ) for Q2 2021. The MAQ index is Confiant’s investigation into the state of ad quality and security in the industry at large to compile the research Confiant analyzes a normalized sample of more than 156 billion ad impressions monitored from April 1 through June 30, 2021 representing more than 22,000 premium websites and apps. Continue reading
Acteev will launch its performance textiles line at the 2021 Outdoor Retailer Expo, giving prospective brand and manufacturing partners the opportunity to experience the unique technology – hands-on. Continue reading
Dustin Yellin, in collaboration with the National Wildlife Federation, Droga5, Squint/Opera, Q Department, Mach1 and Vrai Pictures, today announced the launch of Procession, a new interactive artwork that lets anyone in the world place a Dustin Yellin sculpture in their immediate environment and bring the art to life through complete explorative immersion, revealing hundreds of narratives within the piece. Set to debut globally at this year’s Tribeca Festival, Procession is a groundbreaking augmented-reality (AR) app experience set in a utopian world where human-created climate change wreaks havoc as you watch. Continue reading
NFTs haven’t just been invented, but their arrival in the auction sphere has had the effect of a tidal wave. Christie’s, Sotheby’s and Phillips have each sold their very first Non-Fungible Token in the past two months, while many other auction houses and galleries are getting drawn into the adventure. Artprice recognizes the unlimited creativity at the heart of this new medium as well as its extraordinary demand potential which seems in line with the rapid growth of the tech sector, but also with the aspirations of future generations of collectors. Continue reading
Diebold Nixdorf (NYSE: DBD), a world leader in driving connected commerce for the retail and banking industries, has been awarded the prestigious Red Dot Award: Product Design 2021 for its retail self-service solution, EASY eXpress Max. Continue reading
Today, Blis, the pioneer of privacy-first location-powered advertising, announces the launch of its new product suite, which will enable the world’s largest brands and agencies to target their customers at scale in the post-cookie world and still achieve key outcomes. Continue reading