The Ad Council and Project Yellow Light announced the winners of the tenth annual Project Yellow Light scholarship competition, which involves students creating a TV, radio or billboard PSA to educate their peers about the dangers of distracted driving, specifically the dangers of messaging while driving. The winning PSAs will be showcased on June 28 on a digital billboard in New York City’s Times Square, in space donated by Clear Channel Outdoor. Continue reading
Turkish engineering company designs a vehicle travelling above central reservation line to ease heavy traffic
Dutch town installs special pavement lights to prevent traffic accidents caused by people looking too closely at their smartphones.
South London tram accident leaves five dead, more than 50 others injured and two people trapped.
Globally 1.3 million people are killed on roads every year including 500 children daily.
Qatar holds a week of traffic-awareness activities in a bid to reduce the number of road fatalities in the emirate.