Dec. 25, 2025 /Mpelembe Media/ — Disco is a fresh Google Labs experiment designed to revolutionise how users engage with the internet through artificial intelligence. This project features a primary tool called GenTabs, which converts a user’s open browser tabs into unique, interactive applications. These dynamic apps are tailored to the individual’s specific goals, allowing for highly personalised web exploration such as 3D solar system models. By synthesising information from active windows, the technology aims to make browsing more functional and creative. Interested participants are encouraged to join a waitlist to gain early access to these emerging AI-driven features.
The Disco experiment, a project from Google Labs, transforms existing browser tabs into interactive applications through a feature called GenTabs. This tool is designed to “take the web for a fresh spin” by leveraging AI to create custom, interactive apps from the content a user is already viewing.
The transformation process works as follows:
Input from Open Tabs: GenTabs use the specific tabs you currently have open as the primary source of information.
Goal-Oriented Generation: The AI generates these applications based on a user’s specific goal, ensuring that the resulting tool is relevant to the task at hand.
Interactive Interface: Rather than just summarizing text, the system builds a functional environment. For instance, if a user is researching space, Disco can generate an “Interactive Solar System Exploration” GenTab. This provides a unified space where the user can interact with 3D models and celestial data directly, rather than clicking through separate websites.
Essentially, GenTabs act like a digital artisan that takes the raw materials you have collected across various browser tabs and reshapes them into a single, purpose-built tool designed specifically for your current project.
The primary entity behind the Disco experiment is Google Labs.
Disco is a “new Google Labs web browsing experiment” aimed at discovering “the next great AI features for the web”. While the project’s platform provides navigation and links to other specialised divisions within the company—including Google AI, Google Research, Google DeepMind, and Search Labs—Disco is officially hosted and branded as a Google Labs initiative.
To put it simply, if Google were a university, Google Labs would be the specific innovation workshop where the Disco experiment is being developed and tested before potentially being graduated to the wider public.
The primary function of GenTabs within the Disco experiment is to transform a user’s open browser tabs into custom, interactive applications. As the first “web discovery feature” introduced by Disco, it aims to provide a more dynamic way to interact with web content.
The functionality of GenTabs is defined by two main components:
Source Material: It utilizes the specific tabs a user currently has open as the foundation for the application.
User Intent: The AI generates these apps based on the user’s specific goal, meaning the resulting tool is tailored to a particular task or interest.
For example, if a user is researching astronomy across multiple websites, GenTabs can synthesise that information into an “Interactive Solar System Exploration” app. This allows the user to engage with the data through a single, functional interface—such as a 3D model—rather than manually navigating between static web pages. Because these apps are generated based on unique combinations of tabs and goals, the sources suggest there is “no end to what you can make”.
To understand this better, you can think of GenTabs as a digital alchemist; it takes the leaden, static information scattered across your various browser tabs and transmutes it into a single, golden tool designed specifically for the job you are trying to do.
Disco is a “new Google Labs web browsing experiment”. While the project’s interface provides navigation to various other divisions and teams within the company—such as Google AI, Google Research, Google DeepMind, and Search Labs—these are listed under the category of “other teams and product areas”. This distinction suggests that Disco is a primary project of the Google Labs department itself rather than being a sub-project of those specific divisions.
To use an analogy, if Google is a large university, Google Labs is the central innovation hub where this experiment is being conducted, even though they maintain close ties and “hallway links” to the specialized departments of AI and Research.
GenTabs transform a user’s open browser tabs by acting as a generative layer that synthesises disparate web information into a single, unified, and interactive application. This feature is the first “web discovery” tool introduced as part of Disco, a new experiment from Google Labs.
Because the apps are generated dynamically based on the unique combination of the user’s tabs and their specific objectives, there is “no end to what you can make”.
To understand this transformation, imagine your browser tabs are individual ingredients scattered across a kitchen counter; GenTabs acts as a professional chef who takes those specific ingredients and follows your “goal” (a recipe) to serve up a complete, finished meal designed exactly to your taste.
join a waitlist on the Google Labs Disco page.