Tag Archives: Instagram

23Nov/25

Video Strategy for Future News Formats

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Nov. 23, 2025 /Mpelembe Media/ — The “Future Formats Accelerator 2025”, specifically focuses onThe “”Scroll-Stopping Stories: How to break through with videos” event hosted by FT Strategies and the Google News Initiative. The core subject is the necessity for news publishers to adopt video content, both short-form and long-form, to effectively reach younger audiences, particularly Gen Z, who increasingly rely on platforms like TikTok and YouTube for news. Continue reading →

23Feb/24

Dating apps are accused of being ‘addictive’. What makes us keep swiping?

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Dr Anastasia Hronis, University of Technology Sydney

A class-action lawsuit filed in the United States against Match Group – the parent company of dating apps Tinder, Hinge and The League – is making headlines around the world.

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20Jul/22

Brits app-sessed: New Builder.ai data reveals over 20 million can’t live without social media apps

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The average Brit uses just 10 of the 17 apps on their phone according to new research from Builder.ai. Yet, over a third (35%) claim that they couldn’t live without using social media apps such as Facebook, Instagram and TikTok. The survey of 2,000 UK adults reveals all about Brits’ app habits, Continue reading