Tag Archives: Virtual reality

13Jul/22

Startups eye metaverse, NFTs, to solve Africa’s economic woes

  • Startups target unemployment and governance issues
  • Founders launch virtual African nation, marketplace
  • Critics fear replication of continent’s inequalities

By Kim Harrisberg

JOHANNESBURG, July 13 (Thomson Reuters Foundation) – It might sound like science fiction, but a Nigerian-born tech entrepreneur thinks he has found a way for Africans to escape problems like inequality and bad governance – a virtual nation born online.
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09Jul/22

80% of people feel more included in the metaverse than in real life

Metaverse discussions about creating virtual worlds consume the plans of many fashion, automotive and retail brands. However, the human side of consumer activities in the metaverse have not been a significant part of the dialogue. A global study by Momentum Worldwide, metaverse partners to the American Association of Advertising Agencies (4As), found that 80% of people feel more included in the metaverse than in real life. Consumers are now looking to the metaverse to fill three core aspects of life—inspiration, individuality and inclusion.  Continue reading