Jan. 27, 2026 /Mpelembe Media/ — Federal agencies have recently utilized social media to disseminate imagery and slogans linked to white nationalist and extremist ideologies. Official government accounts from the White House, Department of Labor, and Department of Homeland Security have featured coded language, including QAnon phrases and Nazi-adjacent slogans. While administration spokespeople dismiss these connections as liberal conspiracy theories, experts argue the high volume of these “dog whistles” suggests a deliberate attempt to recruit disaffected young men. Some posts have even included audio from white supremacist anthems, though officials claim such instances are purely coincidental. Ultimately, the article highlights a growing concern that fringe radicalism has moved from the corners of the internet into official executive communication.
Official government social media posts from the White House, the Department of Labor, and the Department of Homeland Security (DHS) have utilized coded language and symbols through allusions to white supremacist literature, Nazi-era slogans, and extremist conspiracy theories. While these posts may appear patriotic or merely “odd” to the general public, experts describe them as “klaxons” to those familiar with right-wing extremist codes.
Specific methods and examples of this coded messaging include:
Song Titles and Hidden Audio: A joint ICE recruitment ad from the White House and DHS used the phrase “WE’LL HAVE OUR HOME AGAIN”. This is the title of a song by a “pro-White fraternal order” embraced by the Proud Boys and white nationalists. While officials claimed the phrase was a generic reference to books or poems, the actual audio of the song’s chorus played in the background of the post on Instagram.
Echoes of White Supremacist Literature: The White House and DHS used slogans like “Which way, Greenland man?” and “Which way, American man?”. These phrases echo the title of the 1978 book ***Which Way Western Man?***, a foundational white supremacist text that justifies violence against Jewish people and praises Adolf Hitler.
Nazi-Era Rhetoric: The Department of Labor posted a video captioned “One Homeland. One People. One Heritage”. Experts note this closely mirrors the Nazi slogan “Ein Volk, Ein Reich, Ein Führer” (“One People, One Realm, One Leader”).
Extremist Catchphrases: The Labor Department utilized the phrase “TRUST THE PLAN,” which is the primary catchphrase of the QAnon conspiracy theory.
Coded Terms for Expulsion: The White House used the word “remigration” alongside an image of President Trump. This term is a specific European far-right concept centered on the expulsion of nonwhite and “unassimilated” immigrants, a concept previously used by neo-Nazis and Germany’s Alternative für Deutschland party.
Antisemitic Tropes: The sources note a history of using symbols with extremist origins, such as a 2016 post depicting a Jewish star next to piles of money, and campaign commercials featuring prominent Jewish figures while warning against “global special interests”.
Experts suggest these “secret codes and numerological clues” serve to recruit and mobilize a specific segment of the population—primarily young, disaffected men who are highly active in online extremist circles. When confronted, administration officials have dismissed these connections as “left-wing conspiracy theories” or media-driven “Nazi propaganda”.
Government officials have largely responded to these allegations by categorically dismissing any connection to extremism, often characterizing the reports as media-driven conspiracy theories. While specific responses vary between departments, the general stance has been one of denial and counter-accusation.
Departmental Responses
Department of Homeland Security (DHS): Spokeswoman Tricia McLaughlin stated that if an ICE recruiting post were intentionally referencing a white-supremacist anthem, it would be “morally repugnant” and “a problem”. However, she insisted the post had no relation to the song, suggesting the words were generic references found in books and poems. When confronted with the fact that the song’s audio was actually playing in the background of the post on Instagram, she accused the media of participating in a “left-wing conspiracy theory,” stated the audio was “not there,” and claimed the reporting was “mainstreaming racism”.
White House: Spokeswoman Abigail Jackson dismissed connections between official posts and extremism, describing the media as “the deranged leftist who claims everything they dislike must be Nazi propaganda” and telling reporters to “get a grip”.
Department of Labor: This department has not responded to multiple requests for comment regarding its use of QAnon catchphrases and slogans that mirror Nazi-era rhetoric.
Actions and Contrasting Leadership Views
Despite the official denials, there has been some action taken regarding the content. For example, the DHS Instagram post containing the white-nationalist audio was deleted less than 40 minutes after an interview with a reporter, although the versions of the post without audio remained on other platforms. Most other scrutinized posts have remained visible despite the controversy.
The sources also highlight a divide in how top leadership addresses the broader extremist coalition:
President Trump has historically rejected accusations of surreptitious appeals to racists and recently stated regarding antisemites, “I think we don’t need them” and “I think we don’t like them”.
Vice President JD Vance, when asked if far-right extremists and conspiracy theorists should be embraced as part of the coalition, declined to rule them out.
Experts and those within the “online right” note that these official responses are part of a strategy where officials “do everything up to the line” and then treat the resulting media outcry as a “badge of honor” to mobilize their base.
The song featured in the ICE recruitment advertisement is titled “We’ll Have Our Home Again”. Its origins and associations are tied directly to far-right and white-supremacist movements:
Authorship: The song was written by members of a self-described “pro-White fraternal order”.
Extremist Adoption: It has been adopted as an anthem by the Proud Boys and various other white-nationalist groups.
Online Proliferation: Since 2020, the song has been widely circulated on the encrypted messaging app Telegram by hundreds of explicitly neo-Nazi and white-supremacist accounts.
Connection to Violence: The song’s lyrics were included in the writings of the white supremacist who murdered three Black people at a dollar store in Jacksonville, Florida, in 2023.
Expert analysis and historical context suggest the song is a specific white-nationalist anthem that is not utilized by other groups. While government officials initially claimed the phrase “We’ll Have Our Home Again” was a generic literary reference, the actual audio of the song’s chorus was found playing in the background of the recruitment post when accessed via the Instagram mobile app.
The white supremacist who killed three Black people in Jacksonville, Florida, in 2023 included lyrics from the song “We’ll Have Our Home Again” in his writings. While the sources do not provide the full text of the lyrics used by the shooter, they focus on the specific phrase “WE’LL HAVE OUR HOME AGAIN,” which also serves as the song’s title and was featured in official government recruitment advertisements.
According to the sources, this song and its lyrics have the following significance:
Extremist Anthem: The song was written by a “pro-White fraternal order” and has been adopted as an anthem by the Proud Boys and other white-nationalist groups.
Coded Messaging: The use of the phrase is described by experts as a “klaxon”—a loud, clear signal to those well-versed in right-wing extremist codes—while appearing patriotic or “odd” to others.
Audio Evidence: While government officials claimed the phrase was a generic literary reference, the audio of the song’s chorus was found playing in the background of the official Instagram post.
The song’s chorus, often cited in extremist manifestos, includes lines such as: “I can see the smoke and fire on the hills of the land I love / And I know that the day is coming when the sun will shine above / … And we’ll have our home again.” It’s recommended you independently verify the contents of the shooter’s writings.
The term “remigration” serves as a core policy-oriented component within the broader ecosystem of coded language, songs, and slogans used in recent government posts. While the songs and slogans provide the emotional and ideological framework for white-nationalist sentiment, “remigration” represents the specific action sought by these extremist groups: the mass expulsion of nonwhite populations.
The relationship between “remigration” and the other extremist signals can be broken down as follows:
Ideological Alignment with Slogans: “Remigration” is defined as a European far-right concept focused on the expulsion of nonwhite and “unassimilated” immigrants. This concept provides a practical goal for slogans like “One Homeland. One People. One Heritage”. While the slogan mirrors Nazi-era rhetoric emphasizing ethnic purity, “remigration” is the mechanism to achieve that “One People” state through ethnic cleansing.
Thematic Link to the “Home” Song: The song “We’ll Have Our Home Again”—which was used in ICE recruitment ads—functions as a nostalgic and nationalist anthem for white-nationalist groups like the Proud Boys. “Remigration” is the policy counterpart to this sentiment; it suggests that “having our home again” requires the removal of nearly a third of the U.S. population.
A Unified Strategy of “Coded Klaxons”: Experts view “remigration,” the ICE anthem, and the “Which Way, American Man?” slogans as a singular, cohesive messaging strategy. To the general public, these may seem like patriotic or merely “odd” phrases, but for white supremacists, they act as “klaxons” or secret codes. They are used to recruit and mobilize a specific segment of the population—young, disaffected men who are active in online extremist circles.
Connection to Global Far-Right Networks: The use of “remigration” links the administration’s rhetoric to international extremist movements, such as Germany’s Alternative für Deutschland (AfD) party. When the White House posted a photo of President Trump alongside the word “remigration,” it was shared by more than a dozen AfD politicians, further cementing the link between the administration’s messaging and neo-Nazi plans for mass deportation.
Strategic “Irreverence”: Some figures within the “online right” believe these posts—whether using “remigration” or white-nationalist audio—are a way for politicians to adopt an irreverent tone using memes from the fringe. However, counter-extremism experts argue this is a “straight line” between extremist message boards and official government communication, designed to treat the resulting media backlash as a “badge of honor” to further excite their base.
German politicians from the Alternative für Deutschland (AfD), a far-right party, reacted to the administration’s “remigration” post by amplifying it. More than a dozen AfD politicians reposted the photo of President Trump alongside the word “remigration” on X.
The reaction from these politicians highlights the connection between the administration’s social media content and the European far-right, where “remigration” is a long-standing concept focused on the expulsion of nonwhite people and immigrants considered “unassimilated”.
Here is the context regarding the political climate in Germany surrounding this term:
Secret Meetings: Two years prior to these posts, the AfD party held a secret meeting with neo-Nazis to discuss plans for implementing “remigration”.
Public Backlash: When these plans became public, they triggered massive opposition, leading tens of thousands of Germans to protest against the concept.
While AfD politicians embraced the post, the term remains deeply controversial in Germany due to its association with neo-Nazi plans for mass deportation.
Beyond the primary term “remigration,” official government posts have utilized several other European far-right concepts and historical slogans to communicate with extremist audiences. These include:
Nazi-Era National Identity Slogans: The Department of Labor published a video captioned “One Homeland. One People. One Heritage”. According to experts on extremism, this phrasing is a direct echo of the Nazi-era German slogan “Ein Volk, Ein Reich, Ein Führer” (“One People, One Realm, One Leader”), which was used during World War II to promote ethnic and national unity under the Nazi regime.
The “Which Way Western Man?” Trope: The White House and DHS used variations of the question “Which way, Greenland man?” and “Which way, American man?” in their social media posts. These slogans are identified as echoes of the 1978 book ***Which Way Western Man?***, a foundational text for white-supremacist groups. The book promotes the idea that Jewish people are plotting the destruction of “Western civilization” and argues that Adolf Hitler’s actions and violence against Jewish people were justified.
Concepts of Ethnic Cleansing and the “Unassimilated”: The sources link the use of the word “remigration” specifically to a decades-old European concept. This concept focuses on the mass expulsion of nonwhite people and any immigrants deemed “unassimilated”. This specific ideological framework was the subject of a secret meeting between Germany’s far-right Alternative für Deutschland (AfD) party and neo-Nazis, where they discussed plans to implement such measures.
“Global Special Interests” and Antisemitic Tropes: The sources mention a “straight line” between these European-style ideas and past campaign rhetoric that targeted prominent Jewish figures. These materials warned against “global special interests,” a common trope in both European and American far-right circles that suggests a shadowy, often Jewish-led conspiracy is controlling international events.
Experts suggest that by using these specific European far-right concepts, government accounts are “plainly trying to recruit a segment of the population” that is moved by such rhetoric, specifically young men who are highly active in online extremist spaces. While these posts may appear merely patriotic to a general audience, they function as “abstruse codes” for those familiar with white-supremacist and neo-Nazi literature.
The use of iconography, slogans, and songs linked to far-right extremist groups has been documented across three primary government entities: the White House, the Department of Homeland Security (DHS), and the Department of Labor.
While the conversation history has detailed the specific slogans and coded language used, the sources identify the following agencies and specific instances of iconography:
Department of Homeland Security (DHS): In addition to the “We’ll Have Our Home Again” song, the DHS utilized iconography in a recruitment post for Immigration and Customs Enforcement (ICE) on its X account that asked, “Which way, American man?”. This phrase is an echo of a foundational white-supremacist text.
The White House: The White House X account posted an image of a crossroads featuring a “sun-drenched White House” contrasted against Russia and China, captioned with the phrase “Which way, Greenland man?”. It also posted a photo of President Trump paired with the word “remigration,” a term used by the European far right to call for the expulsion of nonwhite people.
Department of Labor: This department utilized a “noir-style image” containing the phrase “TRUST THE PLAN,” which is a central catchphrase for the QAnon conspiracy theory. It also released a video with the caption “One Homeland. One People. One Heritage,” which experts state mirrors Nazi-era iconography and rhetoric.
In the month leading up to the report, these agencies made “dozens more” social media posts containing iconography associated with far-right groups. However, the observers do not name any specific government agencies beyond the White House, DHS, and the Department of Labor as being involved in these activities.