Envestnet is partnering with Nickelodeon to take a closer look at SpongeBob SquarePants’ Mr. Krabs’ imagined finances in their latest omnichannel brand campaign. The new digital interactive campaign features clips of Mr. Krabs’ experiences as a small business owner that serve as entertaining examples of being a proprietor. Envestnet empowers financial advisors to serve as heroes who help their clients live an Intelligent Financial Life™ through its connected financial wellness ecosystem. Continue reading