Category Archives: Athletics

02Nov/25

Sierra Ferrell to Headline Every Woman’s Marathon Festival

The Grammy-winning Americana singer Sierra Ferrell will headline the Finish Line Festival for Team Milk’s Every Woman’s Marathon in Scottsdale, Arizona, on November 16, 2025. This event, sponsored by the Milk Processor Education Program (MilkPEP), is described as the only US marathon designed by women for women, featuring a beginner-friendly course, generous time limit, and accommodations for athletes with disabilities. The inclusion of Ferrell, known for her roots music, aims to celebrate the strength and community of the thousands of female finishers. The release also offers brief background information on both MilkPEP and the musical accomplishments of Sierra Ferrell. Conttinue reading

21Oct/24

SHAPING THE FUTURE OF TRAINING – LES MILLS AND ADIDAS STAGE ‘FITNESS RAVE’ IN BERLIN FOR NEXT GEN ATHLETES

Les Mills and adidas joined forces to showcase their shared vision for the future of fitness at LES MILLS LIVE BERLIN – inspiring training communities through high-octane workouts and infusing the world-renowned festival with Berlin’s iconic nightclub energy for a one-of-a-kind ‘fitness rave’. Continue reading