This text is a press release from the Kansas City Chiefs detailing their creative campaign for the 2025 NFL schedule release, inspired by the game show Cash Cab. The campaign, titled “Chiefs Cab,” features the show’s original host, Ben Bailey, surprising passengers in a specially designed vehicle to quiz them on Chiefs trivia and reveal the schedule. Beyond the initial video, the team is extending the concept with local, nationwide, and international interactive experiences for fans. The goal is to engage Chiefs Kingdom through nostalgic entertainment and reveal the new schedule in an innovative way. Continue reading