Tag Archives: Brand

18Jan/23

Infosys Ranked in the Top 3 IT Services Brands in the World; Among the Top 150 Most Valued Brands

January 18, 2023TechnologyBrand, Brand Finance, Brand management, BSE SENSEX, Business, CNX Nifty, Economy of India, Infosys, Infosys Consulting, Marketing, Product managementadmin

Infosys (NSE, BSE, NYSE: INFY), a global leader in next-generation digital services and consulting, today announced that it has been recognized as the top 3 most valuable IT services brands globally, according to Brand Finance, the world’s leading brand valuation firm, in its Brand Finance Global 500 2023 report. Continuously accelerating brand growth, marked by 84% increase in its brand value since 2020, Infosys is now among the top 150 most valuable brands in the world. Continue reading

01Dec/22

On your bike! voco hotels launches world’s first Very Important Peddlers (VIP) service, rewarding guests for each mile they ride

December 1, 2022TravelArticles, Brand, Market economics), Marketing, Peddler, Sustainability, United Kingdom, Vocoadmin

From now until the 31st of January 2023, premium hotel brand voco hotels, launches new Very Important Peddler (VIP) service, rewarding guests according to the miles they clock up across cities in the UK, reinforcing the brand’s sustainability ethos “step by step.” Continue reading

31Oct/22

AVATR, Your Emotional Intelligent Companion

October 31, 2022InnovationBrand, Communication design, Customer experience, Graphic design, Market economics), Marketing, Microeconomics, Product managementadmin

AVATR Technology has launched its first product, AVATR 11, and revealed a co-branded limited-edition model, AVATR 011. Configurations and customer benefits of the whole series were announced. Meanwhile, the first batch of Experience Centers and Experience Spaces in 10 cities are ready to welcome all customers. Continue reading

23Aug/22

Deezer defines the power of music in engaging campaign to attract Gen Z

August 23, 2022InnovationBrand, Brand management, Brazil, Communication design, Deezer, France, Germany, Market economics), Marketing, Microeconomics, Positioning, Product management, Repositioningadmin

Deezer (DEEZR), is repositioning its brand to attract younger users. As a first step, a new marketing campaign launched on August 22 in France, Germany and Brazil. Award-winning French agency Buzzman was chosen as the main partner for the campaign, and the wider brand development. Continue reading

Tag: Brand