DAZN, the world’s leading sports entertainment platform, has today been confirmed as the exclusive global broadcaster of the FIFA Club World Cup 2025™, cementing its status as the global home of soccer. Continue reading
Category Archives: Sports
SHAPING THE FUTURE OF TRAINING – LES MILLS AND ADIDAS STAGE ‘FITNESS RAVE’ IN BERLIN FOR NEXT GEN ATHLETES
Les Mills and adidas joined forces to showcase their shared vision for the future of fitness at LES MILLS LIVE BERLIN – inspiring training communities through high-octane workouts and infusing the world-renowned festival with Berlin’s iconic nightclub energy for a one-of-a-kind ‘fitness rave’. Continue reading
MGM RESORTS & BETMGM TO INCREASE RESPONSIBLE GAMING MESSAGING AT NFL STADIUMS DURING UPCOMING SEASON
MGM Resorts International (NYSE: MGM) (“MGM Resorts” or the “Company”) and BetMGM announced today that they are once again partnering with the American Gaming Association (AGA) to promote Responsible Gaming Education Month (RGEM 2024) in September. The two companies will execute their responsible gaming campaign at designated National Football League (NFL) stadiums for the second year, with increased exposure for GameSense®, GameSense is an industry- Continue reading
FAN REVEALS HUMAN MOBILE DEVICES AS GLOBAL PARTNER OF FC BARCELONA
Flick, Romeu, Victor, Olmo, Roebuck… there have been plenty of high-profile new arrivals at FC Barcelona in recent months, and today, a new supporter is announced to join the masses of fans out there. That supporter is Human Mobile Devices (HMD), a European mobile phone innovator that prides itself on doing things differently – a trait made abundantly clear in the new partnership reveal. Continue reading
BAT’S GLOBAL PARTNERS, TOMORROWLAND AND THE McLAREN FORMULA 1 TEAM, UNITE TO BRING THE WORLDS OF MUSIC AND MOTORSPORT TOGETHER
For a third year, the worlds of speed and sound collide as two of BAT’s global partners – the McLaren F1 Team and Tomorrowland, the world’s most iconic electronic dance festival – come together. In celebration of the festival’s 20th anniversary, the Tomorrowland logo will adorn the McLaren F1 race cars at the Belgium Grand Prix, the homeland of the festival. Read more
GATORADE® JOINS FORCES WITH INSPIRATIONAL FOOTBALL ICONS TO BOOST CONFIDENCE OF YOUNG FEMALE ATHLETES
Why is Arsenal football Club relevant?
19, 2024 /sports/ —
Gooners, the nickname for Arsenal Football Club fans, relate to the club in a passionate and multifaceted way:
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Shared Identity: Being a Gooner provides a sense of belonging to a large and supportive community. It transcends geographical locations, uniting fans worldwide under a common passion for Arsenal https://www.arsenal.com/globalgooners.
This May, The Formula 1® Exhibition Makes North American Debut in Toronto
The Formula 1® Exhibition and Formula 1® today announced that Toronto has been selected to host the North American premiere of The F1® Exhibition. Continue reading
Jesus Christ did feature in two ads during Super Bowl LVII
Feb. 12, 2024 /Sports/ — The Super Bowl holds immense significance in the US calendar for several reasons:
Sports Spectacle: Continue reading
conspiracy theories are the result of two sets of hardcore fans colliding
Melissa Avdeeff, University of Stirling
At Super Bowl LVIII, Taylor Swift will appear on the field at Allegiant Stadium after her boyfriend Travis Kelce’s team, the Kansas City Chiefs, wins the game. But she won’t be performing. Swift’s appearance will be a Pentagon-backed psy-op to turn the rigged game into a calculated political endorsement, to secure the 2024 presidential election for Joe Biden.