Category Archives: Sports

22May/23

PepsiCo and UEFA Unveil a Series of Innovative Sustainable Food & Beverage Practices at the 2023 UEFA Champions League Finals

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PepsiCo, in partnership with UEFA (Union of European Football Association), is finding innovative ways to achieve the goal of making UEFA Champions League Finals zero waste to landfill by 2026, through the power of its brands, Pepsi, Lay’s, Doritos and Gatorade. At the Women’s UCL Final at PSV Stadium in Eindhoven on June 3, and the UCL Final at Istanbul’s Atatürk Olympic Stadium on June 10, PepsiCo and UEFA are implementing circular economy practices centered around the 3Rs (reduce, reuse, recycle), to minimize the impact of football on the environment and drive resource efficiencies. Continue reading

15May/23

Adidas vs Nike and the hip hop community

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 May 15, 2023 /Business/ — The rivalry between Adidas and Nike for the hip hop market was a major factor in the iconic status of Air Jordans. In the early 1980s, Adidas was the dominant force in the basketball shoe market, with stars like Kareem Abdul-Jabbar and Magic Johnson wearing their shoes. However, Nike signed Michael Jordan in 1984, and the Air Jordan line quickly became popular among young people, particularly in the hip hop community. Continue reading →

29Apr/23

Manchester United to Face Off Against Arsenal in Historic Matchup at MetLife Stadium July 22

Football

Two of the world’s most iconic soccer clubs, Manchester United and Arsenal, will meet for the first time in the U.S. on July 22 at MetLife Stadium, as announced today by Tom Braun, Senior Vice President of Soccer & Business Operations and Business Development, AEG.

Manchester United and Arsenal are two of the most famous and successful clubs in English football, with 114 major trophies between them and a long history of thrilling and intensely competitive encounters. However, they have never played each other before in the U.S. This match will offer fans an unprecedented opportunity to witness the storied rivalry between these powerhouse clubs in action. Continue reading

28Apr/23

1993 Zambia National Football Team plane crash remembered

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April 27, 2023 /Sports/ — On April 27, 1993, a Zambian Air Force plane carrying the Zambia national football team crashed into the Atlantic Ocean shortly after taking off from Libreville, Gabon. The plane was en route to Dakar, Senegal, for a World Cup qualifying match. All 30 people on board, including 18 players, were killed. Continue reading →

20Apr/23

AI generated interview with Michael Schumacher

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April 19, 2023 /Sports/ — The Schumacher family is likely planning legal action against the German magazine for a number of reasons. First, the interview was published without the family’s consent. Second, the interview is likely to be seen as an invasion of Schumacher’s privacy. Third, the interview could be seen as misleading or fraudulent, as it gives the impression that Schumacher has given an interview when he has not.

The legal implications of this case are still unclear. It is possible that the family could sue the magazine for copyright infringement, invasion of privacy, or fraud. It is also possible that the magazine could be fined or even face criminal charges.
Continue reading →

15Apr/23

Turkish Airlines Unites Three Football Legends in its New UEFA Champions League Film

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Turkish Airlines, the first airline to become the official sponsor of the UEFA Champions League, released an exclusive UEFA Champions League film, “Chase the Ball,” before the finals which features Brazilian freestyler Adonias Fonseca’s adventures in the cities that hosted quarter finals and unites three iconic football legends, Ronaldinho, Steven Gerrard and Cafu, for the first time. Continue reading

07Apr/23

TCL PARTNERS WITH ARSENAL TO ENHANCE CONSUMER ENGAGEMENT IN THE MIDDLE EAST, AFRICA AND EUROPE

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TCL, a Global top 2 TV brand, has announced a new partnership with Arsenal Football Club. The collaboration will give Arsenal supporters in the UK, Middle East and Africa more opportunities to engage with the club, while also increasing TCL’s expanding footprint in sport by becoming the club’s Official Regional Consumer Electronics Partner in those markets.

With a mission to Inspire Greatness, TCL understands the impact sport has on people around the world and the new partnership aims to engage supporters around their common passion for football. Continue reading