Category Archives: Media

01Dec/25

World Finance: AI, Geopolitics, and Financial Award Winners

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World News Media announced the release of the World Finance Winter 2025–26 edition. The central focus of the new magazine issue is the state of global financial markets, particularly examining the instability caused by rapid technological change and shifting geopolitical dynamics. A prominent feature focuses on the unparalleled impact of OpenAI CEO Sam Altman on the artificial intelligence sector, addressing concerns around ethics and investment bubbles. Further comprehensive reports analyse topics such as the record surge in gold prices, the new EU agency established to combat money laundering (AMLA), and the lengthy path of economic recovery for Greece. The text concludes by listing the multiple categories of World Finance awards presented in this edition, celebrating achievement across digital banking, investment management, and sustainable finance. Continue reading

29Nov/25

Black Lotus Ventures: The AI-Powered Viral Engine

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Black Lotus Ventures, an Atlanta-based AI studio, outlines the successful use of Artificial Intelligence (AI) for content automation and marketing execution. The firm detailed a case study where they transformed an obscure exercise device into a viral product, generating $3.5 million in revenue and over 100 million views in just eight months. This success was achieved through a strategic “Hybrid-AI” framework built upon four central pillars, which included using machine learning for market research and deploying AI avatars to scale user-generated content. A key result highlighted was a single AI-designed video that quickly generated $800,000 in revenue in a 30-day period. Founded by a former Meta product manager, the company suggests this methodology represents a new wave of marketing where AI solutions are used to amplify human ingenuity at scale, offering proven commercial viability across market segments. Continue reading

23Nov/25

Video Strategy for Future News Formats

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Nov. 23, 2025 /Mpelembe Media/ — The “Future Formats Accelerator 2025”, specifically focuses onThe “”Scroll-Stopping Stories: How to break through with videos” event hosted by FT Strategies and the Google News Initiative. The core subject is the necessity for news publishers to adopt video content, both short-form and long-form, to effectively reach younger audiences, particularly Gen Z, who increasingly rely on platforms like TikTok and YouTube for news. Continue reading →

17Nov/25

Monetizing Next-Gen News Formats and Experimentation

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Nov. 17, 2025 /Mpelembe Media/ —   The GNI Future Formats Accelerator 2025  focuses on “Supporting Long-Term Success” with a masterclass titled “From Reach to Revenue: Monetising Next-Gen News Formats.” A key section addresses the challenges and opportunities in monetising Gen Z audiences, highlighting their preference for trustworthy, flexible, and visually driven content, and their willingness to pay for news that aligns with their identity. The documents explore three primary monetisation methods: direct monetisation (including student discounts and tiered offerings like those from The Economist), on-platform monetisation (using platforms such as YouTube and Apple Podcasts), and sponsored content. Continue reading →

31Oct/25

The Near-Term Evolution of Video Buying

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Oct. 31, 2025 /Mpelembe Mdia/ —  A  June 2025 report commissioned by Google that examines the near-term evolution of video buying within media agencies. The report argues that the function of TV/Video buying is becoming increasingly complex, driven by evolving definitions of “TV,” the rise of digital and connected TV (CTV), and marketers’ growing demands for customisation, flexibility, and performance-based outcomes. Continue reading →

26Oct/25

BizClik’s October 2025 Sustainability Portfolio Release

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This digital magazine focuses on timely insights for senior executives in sustainability, energy, climate tech, and ESG, highlighting the latest trends and best practices. Key content includes a cover feature interview with the Chief Sustainability Officer of Schneider Electric, articles on Radisson’s net-zero hotels, coverage of the Sustainability LIVE: Climate Week NYC event, and company spotlights on major corporations like IBM and PepsiCo. Continue reading

16May/25

Celestine Achi: Pioneering AI PR in Africa

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This source, presented as a press release, focuses on Celestine Achi, described as a pioneer in AI communications in Africa. It highlights his work in reshaping Public Relations (PR) strategy through various educational tools and frameworks. The text details his initiatives, including a book titled “AI-Powered PR”, an interactive game, and the AI-PR Maturity Model™, all designed to equip professionals with the skills needed for an AI-driven media landscape. The article also introduces the TABS-D™ framework, a practical methodology for implementing AI in PR, and references a goal to train 100,000 African communicators in AI literacy by 2030. Ultimately, the source portrays Achi as a key figure driving African leadership in the application of AI within the communications sector. Continue reading

08May/25

Unleashing the Power of NotebookLM

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May 8, 2025 /Mpelembe Media/ — This ebook, created in partnership with Google Cloud, introduces and explains NotebookLM, an AI research and learning assistant developed by Google. It highlights NotebookLM’s capabilities in analysing user-provided sources like documents, videos, and web pages to provide accurate, contextually relevant answers and precise citations. Continue reading →

03May/25

Perfect storm of tech bros, foreign interference and disinformation is an urgent threat to press freedom

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Tom Felle, University of Galway

Media freedom has long been essential to healthy democracy. It is the oxygen that fuels informed debate, exposes corruption and holds power to account. But around the world, that freedom is under sustained attack.

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