Today The Economist announces that Espresso, its short-form, daily news app, will now be available to over 400m students worldwide at no cost. With succinct global news updates and videos that cater to the evolving habits of younger, digital-first audiences, the Espresso app will be available to high school and university students aged 16 and older. To coincide with the new offer for students, Espresso now also features AI-powered, in-app translations in French, German, Mandarin and Spanish. Students will continue to receive an exclusive 50% discount on a subscription to the complete offerings of The Economist. Continue reading
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BACARDÍ Rum Returns as Spirits Partner of the 2024 MTV Video Music Awards (“VMAs”)
BACARDÍ Rum continues its partnership with MTV and Paramount Brand Studio as the Spirits Partner of the 2024 “VMAs” for the second year. BACARDÍ will be featured in the “VMAs” ceremony on September 11, celebrating pop icon and global face of the brand, four-time “VMAs” winner Camila Cabello, who is nominated in the “Best Pop” category. Cabello will return LIVE to the iconic MTV stage for the third time to deliver a can’t-miss performance from her fourth studio album, C, XOXO. In celebration of her return, BACARDÍ Rum will bring “Camilizer” super-fans along for a once-in-a-lifetime experience that includes a special awards-night fan tribute produced by Paramount Brand Studio. Continue reading
Light Up Your Rings in Outdoor Cardio Party with Pamela Reif
As part of the second European leg of the “Light Up Your Rings campaign”, Huawei today held an unforgettable outdoor cardio party, with globally renowned fashion and fitness influencer Pamela Reif leading the challenge. Continue reading
IFA 2024: DJI to Showcase New Drone for Vlogs, E-Bike Technology, Portable Power Station and More
DJI, the world’s leader in civilian drones, creative camera technology and e-bike drive systems, is excited to unveil its latest groundbreaking products at IFA 2024. From September 6 to 10, visitors to IFA Berlin will have the opportunity to experience DJI’s innovative solutions through hands-on demos and interactive workshops, showcasing the future of drones, imaging systems, bikes and portable power stations. Continue reading
“Waves of Wonder” – Taiwan Unveils New Tourism Brand in London
The Taiwan Tourism Administration is unveiling its new tourism brand, “TAIWAN – Waves of Wonder,” at the historic Battersea Power Station in London from 30 August to 1 September 2024. The event invites visitors to explore Taiwan’s unique allure across all four seasons. Continue reading
What’s Next for AI in Banking: Better Chatbots or Something Else?
AI chatbots and Large Language Models (LLMs) such as ChatGPT have become commonplace in recent years to answer queries, whether that’s how to write a persuasive email or to request a replacement for a stolen card. According to Auriemma Group’s latest UK Cardbeat study, credit cardholders tend to be comfortable using AI chatbots to carry out basic tasks with their card issuer, but express skepticism when faced with more complex servicing needs. Continue reading
EU and India to convene high-level regional experts to discuss how to combat exploitation of online spaces by extremist actors
The European Union (EU), in collaboration with organising partner Global Counter-Terrorism Council (GCTC) and with India’s Ministry of External Affairs as a strategic partner, will be hosting a crucial regional conference on August 21-22, to discuss the current and emerging threats in online radicalisation and find ways to jointly counter the exploitation of online spaces by extremist and terrorist actors. Continue reading
Moët Hennessy and Beyoncé Knowles-Carter Launch Groundbreaking New Whisky – SirDavis
Beyoncé Knowles-Carter has joined forces with Moët Hennessy, a subsidiary of LVMH, to create SirDavis, a groundbreaking new whisky. The first-of-its-kind joint venture reflects a shared vision between Knowles-Carter and Moët Hennessy, two vanguards of culture and craft, around the future of American whisky. Continue reading
SODA V, AI-Driven Tool, Set to Disrupt the Auto Market and Cut Car Development Time and Costs by 90%
SODA.Auto, a UK-based automotive tech company, launches its flagship product – SODA V, the world’s first tool that covers all needs of automotive engineers from idea to certification to create software-defined vehicles. SODA V tool took 1.5 years and $6 million to develop. Continue reading
Cashback for old phones: TopCashback partners with WeBuyAnyPhone.com to launch device trade-in scheme
TopCashback, the UK’s leading cashback site, has joined forces with WeBuyAnyPhone.com, the UK’s largest independent mobile phone trade in service, to give cashback users an extra £25 back when they recycle their phone. Continue reading
