Ogury, the global leader in personified advertising, recently commissioned leading IT market research firm IDC to conduct a global survey on 1,000 major brand and media agency executives, to get their perspective and understanding of the future of digital advertising in a cookieless world. Most of the polled executives (60%) agree that user tracking will soon become obsolete. However, more than 40% of respondents are not familiar with targeting technologies that are independent of advertising identifiers. Continue reading
Category Archives: Media
Buzzfeed News: sad demise of a clever, innovative site that led the way in digital journalism
Sean Dodson, Leeds Beckett University
Buzzfeed News, once a shining star of digital journalism, has announced it will shut its award-winning news division for good, laying off about 60 journalists in a move its founding editor, Ben Smith, described as “the end of the marriage between social media and news”.
Richard Sharp leaves the BBC after conflict of interest
April 28, 2023 /Media/ — Richard Sharp resigned as Chairman of the BBC on April 28, 2023, after a report found he had breached rules on public appointments by failing to declare his connection to a secret £800,000 loan made to Boris Johnson.
The report, by the UK commissioner of public appointments, found that Sharp had created a “potential perceived conflict of interest” by not disclosing his knowledge of the loan when he was appointed to the BBC board in 2020. Continue reading
Google Reader Revenue Manager for Publishers includes Subscription and Paywall Service
April 27, 2023 /Media/ — Google is offering to smooth the subscription process for publishers and readers by providing a platform that allows publishers to sell subscriptions directly to readers. This platform, called Google Reader Revenue Manager, will allow publishers to create and manage their own subscription plans, as well as collect payments from readers. Continue reading
Text messages sent by Tucker Carlson that set off a crisis at Fox News
April 27, 2023 /Media/ — In 2023, Fox News was sued by Dominion Voting Systems for defamation after the network and its hosts, including Tucker Carlson, repeatedly aired false claims that the company’s voting machines were used to rig the 2020 election in favor of Joe Biden. As part of the lawsuit, Dominion subpoenaed a trove of internal text messages and emails from Fox News employees.
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How newsrooms are introducing AI in their workflows.
April 21, 2023 /Media/ –There are a number of ways that newsrooms are introducing AI into their workflows. Some newsrooms are using AI to automate tasks, such as fact-checking and data analysis. Others are using AI to generate content, such as headlines and summaries. Still others are using AI to personalize content for readers. Some of the most common uses include: Continue reading
400,000+ Digital Books from 3,000 Publishers Now Available in Flexible Library Access Model
OverDrive announced today at the London Book Fair that more than 400,000 digital ebook and audiobook titles are now available in the “OverDrive Max” access model. Available in OverDrive Marketplace, the world’s largest catalog for school and library digital book sales, OverDrive Max was specifically designed to provide greater flexibility and value for library budgets to meet the increased demand for digital books. It is quickly becoming the fastest growing sales model for authors and publishers seeking to maximize their revenue from institutional buyers. Continue reading
The future of AI-powered disinformation
April 17, 2023 /MEDIA/ — The future of AI-powered disinformation is a concerning one. As AI technology continues to develop, it will become increasingly easy to create and spread false or misleading information. This could have a devastating impact on our society, as it could erode trust in institutions, undermine democracy, and lead to violence.
There are a number of ways in which AI could be used to spread disinformation. For example, AI could be used to create fake news articles, social media posts, and videos that are designed to look like they are from legitimate sources. AI could also be used to target people with personalized disinformation, based on their interests and beliefs.
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Top articles from businesswire news
Here are some popular articles from each Business Wire current news for Consumer, Entertainment, Education, Health, Public Policy/Government, Technology, Communications, Professional Services, Sports Continue reading