Tag Archives: Marketing

05Nov/22

New in Peach: Send ads to Netflix

November 5, 2022MediaAdvertising, Australia, Brazil, E-commerce, France, Germany, Italy, Los Gatos, California, Marketing, Mexico, Netflix, Online advertising, Peach, Spain, United Kingdom, World Wide Webadmin

Peach, the global market leader in video advertising workflow and delivery has announced support of Netflix’s new ad-supported service Basic with Ads.

To coincide with the launch of the service, Peach has launched new destinations enabling clients to deliver ads to Netflix across multiple territories including UK, Australia, Germany, France, Italy, Spain, Mexico, Brazil with more to follow. Peach provides a connected advertising workflow, enabling clients to get their ads delivered to Netflix straight from the edit suite, while ensuring the highest possible quality, formatting and accuracy. Continue reading

31Oct/22

AVATR, Your Emotional Intelligent Companion

October 31, 2022InnovationBrand, Communication design, Customer experience, Graphic design, Market economics), Marketing, Microeconomics, Product managementadmin

AVATR Technology has launched its first product, AVATR 11, and revealed a co-branded limited-edition model, AVATR 011. Configurations and customer benefits of the whole series were announced. Meanwhile, the first batch of Experience Centers and Experience Spaces in 10 cities are ready to welcome all customers. Continue reading

23Aug/22

Deezer defines the power of music in engaging campaign to attract Gen Z

August 23, 2022InnovationBrand, Brand management, Brazil, Communication design, Deezer, France, Germany, Market economics), Marketing, Microeconomics, Positioning, Product management, Repositioningadmin

Deezer (DEEZR), is repositioning its brand to attract younger users. As a first step, a new marketing campaign launched on August 22 in France, Germany and Brazil. Award-winning French agency Buzzman was chosen as the main partner for the campaign, and the wider brand development. Continue reading

23Aug/22

Interview With Bitstamp CEO Jean-Baptiste Graftieaux: ‘Massive Crypto Interest From Our Institutional Clients’

August 23, 2022FinanceBitstamp, Companies, Digital currencies, Financial technology, Marketingadmin

Bitstamp is one of the oldest, if not the oldest, and most reputable of exchanges in the crypto space, having been founded in 2011. Indeed, Monday 22 August was the firm’s 11th birthday.

So what better time for Bitstamp to launch a marketing drive aimed at retail investors and the Q2 update of its Crypto Pulse Survey 2022, which will be released in full at the end of the month. Continue reading

16Aug/22

PHANTASIA Consulting reveals radical Formula 1 concept for a new golden era

August 16, 2022MotorsportFormula One, Formula racing, Marketing, Open wheel racing, Phantasiaadmin

Amidst the ongoing discussions about the Formula 1 regulations for 2026, a radical concept could disrupt the future of the sport. PHANTASIA Consulting analysed the drivers behind the most exciting times in Formula 1 and decoded the key factor of a golden era: technological freedom. Based on their findings, the marketing strategists developed a new approach for Formula 1. Continue reading

27Jun/22

iClick Interactive Releases Metaverse Livestreaming Mobile App Arohar

June 27, 2022InnovationAlternate reality, Avatar, China, Cloud storage, Concurrent computing, Culture, Cyberspace, Distributed computing, Futurism, iClick Interactive Asia Group Limited, Marketing, Metaverse, Streaming media, Virtual reality in fictionche

iClick Interactive Asia Group Limited (“iClick” or the “Company”) (NASDAQ: ICLK), a leading enterprise and marketing cloud platform in China that empowers worldwide brands with full-stack consumer lifecycle solutions, today announced the launch of Arohar, its proprietary live streaming enhancement mobile application that integrates AI, AR and interactive 3D avatars to bring a brand new metaverse-based live streaming experience to users. iClick’s flagship product, Arohar, for KOL promotion in overseas markets represents a new SaaS paradigm for live streaming. Continue reading

Tag: Marketing