Tag Archives: Social media

23Nov/25

Video Strategy for Future News Formats

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Nov. 23, 2025 /Mpelembe Media/ — The “Future Formats Accelerator 2025”, specifically focuses onThe “”Scroll-Stopping Stories: How to break through with videos” event hosted by FT Strategies and the Google News Initiative. The core subject is the necessity for news publishers to adopt video content, both short-form and long-form, to effectively reach younger audiences, particularly Gen Z, who increasingly rely on platforms like TikTok and YouTube for news. Continue reading →

26Dec/24

What does the X exodus to Bluesky mean for journalism

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Craig Robertson, University of Oxford

When Elon Musk took over Twitter and changed its name to X, many users vowed to move to another platform. First was talk of a shift to Mastodon that never seemed to catch on. Then Meta tried to make Threads appealing by linking the app to Instagram – but this hasn’t had much cut-through either.

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06Dec/24

Metricool Launches Bluesky Social Integration: A New Era for Decentralized Community Building

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Metricool, a global social media management platform, is taking social media strategy to the next level with the launch of its Bluesky Social integration. Free and Premium Metricool users can now schedule, manage and auto-publish “skeets” – Bluesky’s signature posts – alongside other social platforms, creating a centralized hub for community engagement. Continue reading

04Sep/24

Infinix Teams Up with Museum of Modern Art Curator and AI Video Mentor to Launch Mobile Vlog Awards 2024

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Infinix, a trendy tech brand crafted for young consumers, has officially kicked off the second year of the Mobile Vlog Awards (MVA) 2024 on TikTok, a vlog competition designed to empower young creators worldwide. With the slogan “Capture Your Own Story” and the theme “Your Story, Your Style,” participants are invited to share their unique vlog creations by engaging with the hashtag and utilizing the specially developed TikTok filter. Continue reading

23Feb/24

Dating apps are accused of being ‘addictive’. What makes us keep swiping?

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Dr Anastasia Hronis, University of Technology Sydney

A class-action lawsuit filed in the United States against Match Group – the parent company of dating apps Tinder, Hinge and The League – is making headlines around the world.

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06Jan/24

Four tips for a healthy news diet in 2024, from an expert in media psychology

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Sharon Coen, University of Salford

The start of the new year brings inevitable pressure to start fresh, with new hobbies, exercise regimes and healthy diets. But there is one diet you may not have thought of improving this year: your media and news consumption.

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02Jan/24

2024: The year of democratic elections

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Jan. 2, 2024 /Politics/ — 2024 is shaping up to be a bumper year for elections! Here are some noteworthy examples beyond the UK and USA: Continue reading →

20Sep/23

Surveillance in the age of WhatsApp webinar by the London Stock Exchange Group of companies (LSEG)

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The key takeaways of the “Surveillance in the age of WhatsApp” webinar by the London Stock Exchange Group of companies (LSEG) are as follows: Continue reading →

18Sep/23

Prominent dark sides and hidden agendas of social media moderators

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Mon, Sep 18 — It is important to note that not all social media moderators are motivated by these dark sides and hidden agendas. Many moderators are genuinely trying to create a safe and welcoming environment for users. However, the power that social media moderators wield means that it is important to be aware of the potential for abuse. Continue reading →

16Jun/23

How do you start a sentiment analysis project?

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June 16, 2023 /Developers/ — Sentiment analysis is the process of determining the emotional tone of a piece of text. It is a subfield of natural language processing (NLP) that deals with identifying and extracting subjective information from text. Sentiment analysis is often used to understand customer sentiment, brand reputation, and social media trends.

There are two main types of sentiment analysis: Continue reading →